
MEET TYLER
Optimist
A Top Performer: one whose actions empower them to live their best life!
Whether it's selling to a client, overcoming an objection, recommending products, setting goals, hiring employees, creating a culture, strengthening your family, or bettering yourself; it takes optimism. Tyler J. Jensen, CIC, CPRM is a nationally respected sales strategist. He has trained hundreds of sales professionals and business owners across the United States and is KSL 5's Industry Leader for Business Coaching. He has provided mentorship and coaching to dozens of sales professionals. As a former field training consultant, he helped hundreds of new insurance agents. Tyler was named Insurance Business Magazines 2024 Rising Star. He is widely recognized as a top performance expert and his insights have been featured in KSL 5, Insurance Business America, Progressive, Farm Bureau, Nationwide, State Farm, Peak Performance Perspectives, Brand X, Pack Tax, Creating Excellence, and Referrals Done Right. He has shared the stage with Dan Clark, Andy Elliott, Carlos Reyes, Ray "Cash" Care and other Top Performing Speakers and coaches. Tyler received a bachelor’s degree in business administration from Weber State University, is a member of the Society of Certified Insurance Counselors (CIC), is a Certified Personal Risk Manager (CPRM), and was the owner of Tyler Jensen Agency, Inc. During his time as an agency owner, he earned the companies Blue Vase Award and was also awarded Best Insurance Agency in his local community. As a national speaker, founder of The Top Performance Group, and creator of the four pillars of Top Performance. Tyler shares his accumulation of knowledge and experience gained over the last ten years in the sales and insurance industry. His insights on optimism can help anyone experience a top performing sales culture. During the last several years, Tyler has studied the topic of top performance and has found that top performance can be found anywhere, by anyone, in any activity, and in different moments. Every individual who was executing in top performance followed four key principles. Tyler is a native of Utah and currently resides in Ogden, Utah, with his wife Melodie and their three children. Tyler served a two-year service mission in Texas. He and his wife continuously serve and volunteer on a weekly basis in their local community organizations.

As a business owner you want to be a top performer. One that is focused on customer relationships, healthy sales cultures, strategic growth, and positivity. However, many individuals are overwhelmed, frustrated, under confident, or discouraged on how to sell effectively, manage a team, increase sales, or keep clients happy. This is described by us at The Top Performance Group as the three complacency models. We exist to solve this problem. We have spent years refining and testing what could be the best sales strategy that shows you exactly what to do to achieve a top performing sales culture with a proven four step process. The pursuit of top performance was an aspiration that fueled my ambition and guided my professional endeavors allowing me to unearth the leading causes keeping people from their full potential. In the Top Performance Group, you will develop resilience, positivity, and strategic thinking that will transform your sales career into a successful top performing sales team. Our focus on optimism permeates our application of our processes, which will shift you from price-based to value and customer-focused sales. You will be provided with scripts, tips, and strategies that will enhance client interactions, generate referrals, and optimize your sale's systems. Overall, this is a comprehensive guide for sales professionals. It will walk you through practical tools and insights to drive success and foster positive workplace cultures.
Founder and President of The Top Performance Group



Keynote Speaker
Tyler is an electric, funny, and captivating speaker who creates an unforgettable experience! He provides practical tools and strategies you can immediately apply in your life and business!
Tyler has spent years studying top-performance and discovering consistent patterns and strategies that can be used to overcome the three complacency models that is impeding individuals' paths to top-performance.
His insights on optimism will help anyone live their best life!
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Upcoming Author
New book coming soon!