How to Create a Healthy Work Culture in Your Agency

Wondering if your agency's work culture is healthy? Curious if your employees can thrive and your clients are satisfied? The truth is, every agency already has a culture—whether it's good or bad. Unfortunately, many agents allow their culture to develop from the bottom up, resulting in dysfunction and lost profits. As a leader, you have the power to shape a positive culture from the top down.

Creating a Positive Culture

As a business owner, you have the ability to create and establish a culture that allows your employees to thrive. A healthy work culture improves both the employee and client experience. Let me share a personal story to illustrate this.

Lessons from Qualtrics

Back in my glory days at Weber State University, I was a member of the marketing club's presidency. We toured Qualtrics, a billion-dollar company near Provo, UT. As soon as I walked in, I knew it was an amazing place to work. The front area featured a half-court basketball court where employees could shoot free throws or engage in activities to lighten up their day. The owner, a huge basketball fan and now the owner of the Utah Jazz, made sure the workspace reflected his passion.

Beyond the basketball court, Qualtrics had floating conference rooms, glass walls, and open cubicles that allowed employees to work freely. The cafeteria offered diverse lunches, and meeting halls were designed to encourage collaboration. Throughout the tour, every employee I spoke with loved working there. This vibrant culture was a top-down effort, fostering a sense of community and excitement.

Real-World Insights

In my tenure as a Field Training Consultant, I've visited countless insurance offices. Most felt like funeral homes, like people were dying to be there. However, a few offices stood out, where I knew I would love to work. The difference? These agents genuinely cared for their employees and created a positive culture that clients could feel the moment they walked in.

Benefits of a Healthy Work Culture

Creating a healthy work culture offers several benefits:

1. Increased Enjoyment: Employees are more likely to enjoy their work.

2. Commitment to Success: Employees become committed to the team's success.

3. Full Engagement: Employees are fully engaged at work.

4. Higher Productivity: Productivity increases.

5. Lower Turnover: Employee turnover decreases.

6. Higher Client Retention: Client retention and profitability increase.

Grant Cardone once said, "To the degree you are not proud of your job, you will not be successful. To the degree you are successful will determine how proud you are of your career."

Building a Healthy Culture

To create a healthy work culture, start by implementing these three key elements:

1. Build Trust

2. Show Integrity

3. Develop Respect

By focusing on trust, integrity, and respect, you can establish a culture where employees thrive and clients feel valued.

Want more information on creating a healthy work culture? Comment "CULTURE" below, and we'll connect for a coaching call to discuss how you can enhance the culture in your agency.